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SEO
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SMM
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PPC
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Client Pay Per Click Report - Date: MM/YY
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Number Of
Conversions
Conversions
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Number Of Visits To The Website
Summary
(0 Unsourced Conversions: (Not included on this report)
[KEYWORD SEARCH] are what your target users/customers are using to search on Google. [CONVERSIONS] are the number of actions we are trying to generate which may be telephone calls, purchases or sign ups. [CONVERSION RATE] shows the % of people who see our adverts produce a conversion action. [CLICKS] are the number who click on the adverts. [IMPRESSIONS] are the number who see the adverts. [AVERAGE POSITION] is the % of time the advert was in the top 3 positions on the page. Account Manager
Campaign Summary
Keyword Performance
| Keyword / Key Phrase | Conversions | Conversion Rate | Clicks | Impressions | Average Position |
|---|---|---|---|---|---|
| Keyword / Key Phrase | Conversions | Conversion Rate | Clicks | Impressions | Average Position |
| Keyword Search 1 | - | - | - | - | |
| Keyword Search 2 | - | - | - | - | |
| Keyword Search 3 | - | - | - | - | |
| - | |||||
Paid Clicks Keyword Report
Keyword / Phrase is the actual search term we are targeting on the search engine. Conversions are the number of desired actions recorded (if possible) such as contact form being used or phone number being clicked. Conversion rate is the % of people who click on the advert that make a conversion action. Clicks are the number that have clicked on the adverts. Impression is the total number of viewers who have seen the advert. Average Position shows it's average page position on the page.
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